It’s difficult for the audience to remember everything you have to say. For that reason, as discussed before, you should pick 3 main points to emphasize and stick with them.
But how do you help people to remember these three points? And how do you get people to pay attention once they’ve started to get complacent?
Emphasize your points with positioning
In general, you’re going to stay near the center of your speaking space when giving a speech. That doesn’t mean you’ll necessarily stand still with your feet planted the entire time, but you’ll be in that general vicinity.
It’s important to do so because moving around often results in pacing, and pacing is worse than standing perfectly still. But once you’ve got your movement under control, you can try emphasizing certain points by moving to a different part of the speaking area.
When you get to an important part of your speech, you can move a bit farther to the left or right than normal. Or, if you have space to do so, you might even get closer to the audience, or step out among them. When a speaker unexpectedly moves around their space like this, people will pay more attention. People who were texting might hear the change in sound and look up curiously.
A great way to use this would be to say, “I’m going to let you in on an important secret”. Then you speak quieter and walk closer to the audience, with a conspiratorial grin. (Or, if it’s a serious topic, definitely not a grin).
Another way you might use this is to walk to the left for point 1, walk to the right for point 2, and then return to the middle front for point 3 and conclusion.
This use of positioning to emphasize your points gives you an easy but effective way to plan out your movements during your speech.
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